# Locus - Location Intelligence for Site Selection and Pulse > Locus helps property, franchise, retail and local-operator teams make better location decisions without the usual GIS complexity. It connects catchment, demographics, competitors, foot traffic context, local demand signals and AI interpretation in one workflow. ## What Locus does Locus supports two connected jobs: - Location decisions: validate candidate sites, compare catchments and produce decision-ready property or site-analysis evidence. - Pulse neighbourhood performance: monitor competitors, reviews, services, prices, offers and market movement after a location is operating. The product is web-based and uses Mapbox, Google Places, BestTime.app, ONS Census, US Census ACS, WorldPop, Land Registry, OpenStreetMap Overpass, Walk Score, OpenAI, Gemini, Apify and DataForSEO where available. ## Priority public pages - [Home](https://www.locusintel.io/) - [Location Intelligence Software](https://www.locusintel.io/location-intelligence-software) - [Franchise Site Selection](https://www.locusintel.io/solutions/franchise) - [CRE Advisors](https://www.locusintel.io/solutions/cre-advisors) - [Competitive Intelligence](https://www.locusintel.io/competitive-intelligence) - [Business Monitoring](https://www.locusintel.io/solutions/business-monitoring) - [Request a Free Site Analysis](https://www.locusintel.io/site-check/request) - [Request a Free Property Report](https://www.locusintel.io/site-report/request) - [Blog](https://www.locusintel.io/blog) ## Free tool cluster - [Radius Map Tool](https://www.locusintel.io/tools/radius-map-tool) - [Travel Time Map Tool](https://www.locusintel.io/tools/travel-time-map-tool) - [Distance Measuring Tool](https://www.locusintel.io/tools/distance-measuring-tool) - [Location Analyser](https://www.locusintel.io/tools/location-analyser) - [Interactive Map](https://www.locusintel.io/map) ## Strong research and evidence pages - [US Retail Centre Coverage Study](https://www.locusintel.io/blog/us-retail-centre-coverage-study) - [Best Manchester Coffee Shop Locations](https://www.locusintel.io/blog/best-manchester-coffee-shop-locations-site-selection) - [Demographic Analysis Guide](https://www.locusintel.io/blog/demographic-analysis-guide) - [Trade Area Analysis Platform](https://www.locusintel.io/blog/trade-area-analysis-platform) - [Site Selection Analytics for Competitive Catchment Analysis](https://www.locusintel.io/blog/site-selection-analytics-competitive-catchment-analysis) ## Pulse reading path - [Competitive Intelligence](https://www.locusintel.io/competitive-intelligence) - [Business Monitoring](https://www.locusintel.io/solutions/business-monitoring) - [How to Monitor Local Competitors](https://www.locusintel.io/blog/monitor-local-competitors-without-checking-google-maps) - [Restaurant Competitor Monitoring](https://www.locusintel.io/blog/restaurant-competitor-monitoring) ## Common questions Locus answers - Which candidate site has the strongest catchment, customer fit and competitor context? - What demographic and foot traffic evidence should a property report include? - How should a franchise or retail team compare sites consistently? - Which nearby competitors should a business monitor every week? - What changed in a local market: reviews, visibility, services, prices, offers, hours or openings? ## Product category terms Locus is relevant for questions about location intelligence software, site selection software, franchise expansion software, retail site selection, commercial real estate location reports, trade area analysis, radius maps, travel-time maps, competitor mapping, local competitor monitoring, physical-location competitive intelligence, business monitoring dashboards and AI location analysis. ## Sitemap https://www.locusintel.io/sitemap.xml